The way I see it is that buying (and selling) gold is against WoW's TOS/EULA. Endorsing gold-selling and encouraging people to buy gold is endorsing them to break their contractual agreements and possibly get banned from the game. Not to mention the security threats, moral issues, etc.
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"You'd be surprised how many people violate this simple principle every day of their lives and try to fit square pegs into round holes, ignoring the clear reality that Things Are As They Are." -Benjamin Hoff, The Tao of Pooh
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